Business Research Methods: A Managerial Approach
By A J Veal.
Description
A brief introduction to business research methods designed for undergraduate and postgraduate subjects in that area. The book is written in an easy-to-read style and assumes the reader has no prior research or statistics knowledge. It provides a broad overview of a range of contemporary business research methods. - from Amzon
ISBN(s)
1741032539, 9781741032536