The Competitive Power of Constant Creativity: Making all day, every day creativity your organization's secret weapon
By Unknown Author.
Description
How can your organization get and keep a competitive advantage in today's super-competitive markets? By constantly developing practices, processes, products, and services that are both new and profitable. Clay Carr calls this ongoing form of innovation "constant creativity" And companies that have it won't just lead the pack - they'll leave their competitors in the dustThe Competitive Power of Constant Creativity is the first book to link creativity to everyday business processes and results, including technology applications, product development, marketing, hiring,...
ISBN(s)
0814402259, 9780814402252
